Welcome Back Mathews

New Ulm, Minn. — The Archery Trade Association (ATA) and the McPherson Companies are pleased to announce that Mathews Archery, Inc., Mission Archery, Inc. and MXB Crossbows, along with Genesis Archery and Zebra Bowstrings, will exhibit at the archery and bowhunting industry’s 2016 ATA Trade Show in Louisville, Kentucky, January 5-7, 2016.

“We have always considered the ATA Trade Show to be the proverbial “big tent” where U.S. and international archery and bowhunting companies gather to do business,” said ATA President and CEO Jay McAninch. “We’re pleased to have Mathews back on the floor where they can serve member retailers, the most important customers of the show. Mathews will join 544 exhibitors, featuring 68 product categories and a long list of brand names showing great product ingenuity.”

“We’re looking forward to connecting with retailers, media partners and other manufacturers at the show,” says Steve McPherson, President of McPherson Companies. “Our business has dramatically expanded the last ten years and we are excited to showcase all our new product lines side-by-side for the entire industry to experience first-hand.”

Show attendees and those considering attending the show can visit www.archerytrade.org. There, ATA members can view the show floor to find archery companies exhibiting at one of the strongest and most complete ATA Trade Shows in history. Show registration is open, and members are quickly reserving hotel rooms. The ATA urges member companies to reserve their places now.

About the ATA

The Archery Trade Association is the organization for manufacturers, retailers, distributors, sales representatives and others working in the archery and bowhunting industry. The ATA has served its members since 1953. It is dedicated to making the industry profitable by decreasing business overhead, reducing taxes and government regulation, and increasing participation in archery and bowhunting. The organization also owns and operates the ATA Trade Show, the archery and bowhunting industry’s largest and longest-running trade show worldwide.

About Mathews Archery

Located in Sparta, Wisconsin, Mathews Archery, Inc. started manufacturing and distributing innovative, high-performance compound bows in 1992. Since then, Mathews has expanded its brand family (McPherson Companies) to include Mission Archery, MXB Crossbows, Genesis, Lost Camo and Zebra Bowstrings, offering best-in-class quality and craftsmanship to bowhunters and archers worldwide.

Steve Sheetz

Steve is an avid outdoorsman who has been fortunate enough to publish two books on archery hunting. His first book, For the Love of the Hunt, was published in 2011. His second book, Wading Through the Darkness was published in 2015. Steve sits on numerous Pro Staffs throughout the archery industry. For almost a decade Steve helped build Huntonly.com but wanted the opportunity to build something bigger and better and launched Chasinwhitetails.com in December of 2014 as a way to share his love and passion for the outdoors. Today Chasin'Whitetails Media is growing. With the addition of the radio show in 2014 and a The Heartbeat TV show in 2015, who knows what will come his way next. When it comes to understanding the movement and logic of the urban whitetail and waterfowl, he is more than just a Ph.D. with a love of the outdoors. He is a self-proclaimed expert who loves to engage and teach others about the sport he loves so very much. Spending over 125 days a year in the big city woods and urban waterways chasing all types of game.

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